SEO Performance Dashboard — Waterford QLD Dental

Organic Growth

3 → 387 sessions/mo

Booking Clicks

14-month total

Keywords Page 1

0/13

0 at start

Total Sessions

All channels · 14 months

Monthly traffic — June 2024 to July 2025

Hover any point to see all metrics · Dashed lines mark key campaign events

Organic sessions

All sessions

Booking clicks (right axis)

Quarterly organic sessions

Consistent growth every quarter · Q1 through Q4

Traffic sources — July 2025

Channel distribution at campaign close

Organic Traffic by Month

Including May 2024 pre-campaign baseline

Complete monthly data

All 14 campaign months plus baseline · MoM = month-over-month organic change

Period	All Traffic	Organic	New Users	Bookings	Google %	MoM Organic

H1 Organic (Jun–Nov 24)

1,306

H2 Organic (Dec–May 25)

1,954

Half-Year Growth

+49.6%

Month-over-month organic change

Green = growth · Red = seasonal variation (all page-one positions maintained throughout)

Year-over-year — organic sessions

Same calendar month, one year apart

H1 vs H2 — all metrics

First 6 months vs second 6 months

Best & worst month — auto detected

Automatically identified from all 14 months of verified campaign data

Traffic source breakdown by month

Select any campaign month to see its full channel breakdown

Select month:

Monthly traffic goal tracker

Set a monthly organic traffic target and see which months hit it

Monthly organic target

Track metric

Months hitting goal

Avg vs target

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Best month value

Month-by-month result

Bookings ROI calculator

Estimate the revenue generated from 503 booking clicks across the 14-month campaign

Avg patient value (AUD)

Click → booking rate (%)

Avg visits per patient/yr

Monthly estimated revenue from booking clicks

Keyword rankings — July 2025

All 13 tracked keywords on page one at campaign close

Algorithm update resilience

3 major Google Core Updates during the campaign

Update	Rollout	Outcome
Aug 2024	Aug 15–Sep 3	Held · +19.3% next month
Nov 2024	Nov 11–28	−5.4% dip → +21% Dec
Mar 2025	Mar 13–27	+8.1% during rollout

AI platform referrals

🤖

ChatGPT

First referrals: March 2025 (Month 10)

Active

✦

Google Gemini

First referrals: April 2025 (Month 11)

Active

Campaign timeline

Every key milestone across the 14-month campaign